Category: Uncategorized

Novelis partner of the Raid CentraleSupélec 2022

The Raid CentraleSupelec  is a sports raid organized by students, which offers each year two original student-company meetings, the first during the Night N’Day, a two-day mini-raid in February, and the second during a 5-day itinerant raid.

The Raid CentraleSupélec is an association of 150 students that has been organizing every year since 1999 a high-level 5-day raid, with the aim of promoting student-company meetings. Since 2017, it has also organized the Night N’Day, a 24-hour race in the Chevreuse Valley. Raid CentraleSupélec has been ISO 14001 and ISO 9001 certified since 2005 and 2009 respectively, making it the first student association to be doubly certified in France.

As a partner of the association, Novelis will have the opportunity to participate in the launch party of the Raid on November 29, 2021 and in the two-day mini-raid that will take place on February 18 and 19, 2022.

Raid Launch Party – November 29, 2021 :

  • Quick visit of the campus for the companies by “Raideurs” and a cocktail with the students
  • A few speeches, including that of the President and Mr. Romain Souberyan, Director of CentraleSupélec, followed by the revelation of the location and the presentation of the itinerary
  • Buffet with the 150 students

During this evening, Mehdi Nafe (CEO linkedin), Walid Dahhane (CTO linkedin), Yasmine Kerab (Business Engineer linkedin) and Orhan Orge (Business Engineer linkedin) will be present to represent Novelis and meet companies and students.

Mini-Raid – February 18 and 19, 2022 :

  • Departments : Yvelines / Essonne
  • Duration: 24 hours: a night trail on Friday evening and a day of racing on Saturday followed by a ceremony on Saturday evening with a dinner
  • Number of competitors: 400, divided into 200 teams of 2 people
  • Sports practiced: Running, mountain biking, orienteering
  • Kilometres: Trail of 20 km and mountain bike of 38 km

Georges Abou Haidar, Ayoub Sbai lkihal, George Algharib and Olivier Chosson will participate in the mini-raid alongside students and partner companies. A great opportunity to establish contacts and relationships in an exceptional setting, around the values of effort and surpassing oneself.


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Leah Salameh November 26, 2021 0 Comments

Career Forum – Novelis meets ECE engineering students

The 8th edition of the ECE (Ecole Centrale d’Electronique Paris – Lyon) Engineering School Career Forum will be held on November 9th, 2021 at the NEWCAP Event Center. This year the forum will be held in hybrid mode: there will be a virtual part on November 16, 17 and 18, 2021.


The mission of ECE, a century-old school of digital technologies, is to train generalist and high-tech engineers, with expertise in major business sectors, with a solid scientific base to adapt to the technological future, knowing how to understand economic realities and able to evolve efficiently in companies and organizations, in a national and international context. Each year, it awards the title of engineer to “young high-tech talents” from 8 different technological majors and following very diverse career paths:

  • AI and connected objects

  • Cyber security
  • Data science
  • Finance and quantitative engineering
  • Health and technology
  • New energies and environment
  • Aeronautics
  • Autonomous connected vehicle


This year again, more than 1,000 students will participate to the ECE Career Forum, looking for the internship of their dreams. Novelis teams, represented by Olivier Chosson, Director of Operations, Linda Mefidene, HR Manager and Medina Belkhedra, Human Resources Manager, will be present on the Forum to present the career opportunities at Novelis and to propose to the engineering students of the school two end of studies / pre-employment internships:

Our design and development engineers are involved in the implementation of new business functionalities on the products marketed by Novelis.

As part of this internship, you will have the opportunity to develop your skills in architecture and technical expertise and be supported by experienced technical managers. Want to become a technical expert, technical project manager or project director? We offer you personalized support in your career development.


Our R&D / Innovation Engineers work in our R&D Laboratory on our “Smart-programming” research program. The objective of the program is to automatically and intelligently transform a document in human language, such as specifications, into a final Web application ready for production.

You will work on innovation topics around Smart Automation (coupling AI and OCR) and on concrete customer projects. You will have the opportunity to have a real impact and even publish your work in a scientific file. You will be able to increase your skills in Machine Learning and data analysis and become a Data Scientist or Lead Data Scientist.


A few words about the ECE Career Forum


The last two years have been hard for the school as well as for the students, that’s why this year the ECE organizing team decided to put the small dishes in the big ones by proposing throughout the day activities, games, workshops on job, HR, or international careers themes to go beyond the simple student-company meeting.


Here are a few examples:

  • The “5 stamps, 5 jobs” game with high-end prizes for students to win such as drones, tickets to a game in a private box at the Stade de France…

  • International mobility, jobs & soft skills workshops: “How to negotiate your hiring conditions”; “Refactoring a ReactJS component and an ExpressJS controller”…
  • A Services & Advice Corner for students with the stands of the Canadian Embassy, Business France, Million Roads…
  • A photo studio, a video shooting team…

“The ECE Career Forum was launched in 2014 and it has more than doubled the number of participating companies in 8 years. It is the unmissable annual meeting of companies with ECE students, a century-old engineering school, ranked in the top 10 of engineering schools in France. More than 70 companies and governmental organizations come to meet more than 1000 ECE students, future engineers, in 5th and 4th year. More than 700 internship offers are proposed to the students”. Albena GADJANOVA – Director Corporate Relations & Career Center, ECE.”



Download our recruitment brochure to discover the professional opportunities offered by Novelis.

Discover also the interview of Sylvie Lottiaux, Project Director at Novelis.

“Because there are always new challenges to be met, at Novelis you don’t just sign up for an assignment, you sign up for a whole career.”


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Chloe VEAUVY November 8, 2021 0 Comments

ENSEIRB-MATMECA 2021 Ingénib Forum

Novelis meets the future engineers of the digital world


On Thursday, October 14, 2021, the Ingénib forum will take place at the Ecole Nationale Supérieure d’Electronique, Informatique, Télécommunications, Mathématique et Mécanique de Bordeaux. This year, it will be held in a special format, as it will be a hybrid event, offering participants the opportunity to exchange ideas both in person and virtually.


As a partner of the event, Novelis will come to the school to propose to the students 2 offers of end of studies internships / pre-employment:

  • Design and development engineer
    Our research and development engineers are required to work on the implementation of new business functionalities on the products marketed by Novelis.
  • R&D / Innovation Engineer
    Our R&D / Innovation Engineers work in our R&D Laboratory on our “Smart-programming” research program. The objective of the program is to automatically and intelligently transform a document in human language, such as specifications, into a final Web application ready to go into production.


100 participating companies, 1400 student-engineers, 6 high-level specialist engineering courses:

  • Electronics
  • Computer science
  • Embedded electronic systems (work-study program)
  • Mathematical and mechanical modeling
  • Telecommunications
  • Networks and information systems (work-study program)


“These topics are at the heart of societal issues and meet strong business demands: smart transportation, digital technologies for health and well-being, connected objects, artificial intelligence, cyber security, etc.” Pierre Fabrie, Director of ENSEIRB-MATMECA


This forum is an opportunity for us to meet students, to offer them our internships and to present them our know-how through a conference about Artificial Developer. This conference will be animated by Mehdi Nafe – CEO of Novelis and former student of the school and El Hassane Ettifouri – CIO. They will also be accompanied by Linda Mefidene – HR Manager, present to talk about career opportunities at Novelis.


This hybrid format allows students to learn about the companies present at the forum beforehand and to propose appointments. For the companies, it allows them to have access to all the CVs of the students present on the day, even after the event.


A few words on the main principles of the training courses offered at Enseirb Matmeca


  • To allow all students to have access to training in accordance with the reality of the market and turned towards innovation
  • To leave a large place to the autonomy of each student and to team work
  • To be open to the international scene and to prepare for the business world


The evolution perspectives at Novelis


This forum is an opportunity for us to meet students, to offer them our internships and to present them our know-how through a conference about Artificial Developer. This conference will be animated by Mehdi Nafe – CEO of Novelis and former student of the school and El Hassane Ettifouri – CIO. They will also be accompanied by Linda Mefidene – HR Manager, present to talk about career opportunities at Novelis.

We have developed a broad pyramid of skills, with a level of excellence recognized in the market. The investments in training and the projects we have won allow Novelians to work on the most innovative technologies and to constantly improve their knowledge.

Thus, we offer various certification training courses (Blue Prism, ABBYY FlexiCapture, NICE, scrum…) throughout the year to increase the skills of all our employees.

As part of the Design and Development Engineer internship, you will be able to gain skills in architecture and technical expertise and be accompanied by experienced technical managers. Do you want to become a technical expert, technical project manager or project director? We offer you personalized support in your career development.

As part of the R&D / Innovation Engineer internship, you will work on innovation topics around Smart Automation (AI and OCR coupling). By working on concrete customer projects, you will have the opportunity to have a real impact and even publish your work in a scientific file. You will be able to increase your skills in Machine Learning and data analysis and become a Data Scientist or Lead Data Scientist.


Discover the interview of Olivier Chosson, Director of Operations at Novelis, who talks about our company culture, our ambitions and the qualities needed to join our team!


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Chloe VEAUVY October 12, 2021 0 Comments

NL2Code: A Corpus and Semantic Parser for Natural Language to Code

Discover our conference paper NL2Code: A Corpus and Semantic Parser for Natural Language to CodeInternational conference on smart Information & communication Technologies part of the  Lecture Notes in Electrical Engineering book series (LNEE, volume 684).


Thanks to the Novelis Research Team for their knowlegde and experience.



In this work, we propose a new semantic analysis and data method that allows automatic generation of source code from specifications and descriptions written in natural language (NL2Code). Our long-term goal is to allow any user to create applications based on specifications that describe the requirements of the complete system. It involves researching, designing, and implementing intelligent systems that allow automatic generation of computer projects by answering user needs (skeleton, configuration, initialization scripts, etc.) expressed in natural language. We are taking the first step in this area to provide a new data set specifically for our Novelis company and implement a method that enables machines to understand the needs of users and express them in natural language in specific areas.


About the study

“The dream of using Frensh or any other natural language to generate a code in a specific programming language has existed for almost as long as the task of programming itself. Although significantly less precise than a formal language, natural language as a programming medium would be universally accessible and would support the automation of an application. However, the diversity and ambiguity of the texts, the compositional nature of the code and the layered abstractions in the software make it difficult to generate this code from functional specifications (natural language). The use of artificial intelligence offers interesting potential for supporting new tools in almost all areas of software engineering and program analysis. This work presents new data and semantic parsing method on a novel and ambitious domain — the program synthesis.

Our long-term goal is to enable any user to generate complete web applications frontend / backend based on Java / JEE technology and which respect a n-tier architecture (multilayer). For that, we take a first step in this direction by providing a dataset (Corpus) proposed by the company Novelis based on the dataset that contains questions / answers of the Java language of the various topics of the website ”Stack OverFlow” with a new semantic parsing method.”


Part of the Lecture Notes in Electrical Engineering book series (LNEE, volume 684)
SpringerLink provid researchers with access to millions of scientific documents from journals, books, series, protocols, reference works and proceedings.

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Chloe VEAUVY August 4, 2020 0 Comments

Automation: Is it the end of our jobs?

Smart Automation is transforming the way we interact with our information systems by eliminating repetitive tasks and increasing the proportion of structured data within organizations.

But are we realizing yet what kind of potential automation can offer?  The answer is no.

Today, only few organizations are equipped with several complementary automation platforms. Within mid-sized companies, the technology penetration is still low, and the maturity and the depth of Smart Automation roadmaps – with OCR and NLP – are barely used.

It is hard to understand why there is such a delay. The common reluctance to invest into technology doesn’t explain it all. Is there also some kind of discomfort linked to social concerns? More clearly, could automation ever be used as a lever to destroy our jobs?

A fear that comes from afar

From the invention of steam engines to the digital tsunami that we have been experiencing for over a decade, there is a recurring fact to each technological or industrial upheaval: At each stage, there is doubt, fear, anxiety and short-term impacts, followed by wealth creation opening new perspectives. At the end, technology and innovation are nothing more than tools in our own hands. It’s how we use them that makes the difference: a real instrument for progress and growth or a simple and quick lever to financial optimization?

There is no doubt that Smart Automation is a differentiating factor for two reasons : it is a tough competitive lever, but also mostly an unexpected growth lever. Think of everything we could achieve while keeping our spending under control. We could be at 110% of our capacities while not exceeding 100% of the costs! This is achievable thanks to the ROI of automation projects being globally amortized within less than a year. In other words, implementation investments are refunded within a few months, with very low recurring costs compared to other technologies.

A real opportunity 

Automation is also a key factor for comfort and well-being at work. Obviously, the Millennials generation has a new relationship to work. The aspects of pleasure and personal achievement are important. Automation helps avoid exhausting tasks with low added value. Imagine robots on our machines, interacting with us constantly, detecting our actions in real-time, and  helping us complete our tasks faster (writing and personalizing emails, extracting cross information from applications, automatically entering reports data, etc.). The impact on our comfort and productivity would be significant!

I do not doubt that companies and social partners are mature and pragmatic. They just need clarity in their objectives and foresight in their method. An automation roadmap can only succeed with transparent communication, proactive change management policy, ambitious and audacious training plans.

A step towards digital responsibility 

From an ecological point of view now: Automation is a tool that simplifies information systems, and thereby reduces the complexity of hosting infrastructures with their associated carbon footprint. By combining this with a smart rationalization and urbanization approach, it is possible to optimize digital infrastructures and customize modular architectures, able to automatically manage their own scalability. These are promising factors for reaching the inevitable ecological transition.

We should trust each other! Let’s use technological innovation to accomplish transformation further and faster. And let’s consider it a valuable asset for crossing the deep awaiting crisis. Humanity has always been able to transform such critical moments into foundations for progress and prosperity.


Mehdi Nafe


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Novelis July 15, 2020 0 Comments

RPA : From Process Robotization to Intelligent Automation

Posted on October 1, 2019 by :

Each year, the A CAPELLA Consulting teams meet for 2 days of seminars to share moments of conviviality, workshops, and acculturation sessions. This year, the consultants had the opportunity to accumulate and deepen their mastery of RPA (Robotic Process Automation) during a workshop conducted with their partner Novelis, represented by Walid Dahhane, the company’s CTO.

In this article, we invite you to take a look at the concepts backed by the acronym RPA and its use cases.

What is RPA?

RPA (Robotic Process Automation) is a subject of innovation and interest but whose background has origins in the birth of IT. It is therefore important to understand that the very topic of automation is not new.

Often the difficulty we have in defining RPA is to show how it differs from the automation processes we already know. The first difficulty resides in the very word “robot” which is not implied as an electronic robot operating alone but rather as software for automating a well-defined process. The second is due to the psychological brake placed behind the word “robot” which induces for some that they are doomed to replace humans in the execution of tasks.

For Walid Dahhane “RPA is the acronym for Robotic Process Automation” which translates into French as “Robotisation des processes automatisés”. It is nothing but a software called robot, which performs data processing and manipulation of work, exchange between different computer systems, and executing internal and external communication.

The idea behind RPA is therefore to “robotize” business processes that would require the intervention of a human. The robot thus performs a succession of predefined tasks based on precise and identified information. It captures data in several systems then digitizes and performs actions usually performed by men.

What activities can be automated with RPA?

Once we better understand the concept of RPA itself, we wonder about the nature of the activities that we can automate.

The answer is : almost everything that happens on a computer and that a human can control via a mouse and keyboard (like for example : emulating clicks, entering data, copy / paste, navigate on several screens, connect to applications) and also perform purely computer processing (such as : calling web services, connecting to BDDs). We are in the context of RPA as long as technology can perform the action alone without the intervention of a human being and without a cognitive part in the process.

RPA therefore makes it possible to carry out transactions with any application in the same way as a human, and execute structured tasks.

If we take the example of Kiva robots from Amazon, we are in another field, that of electronic robotics, where the robots operate logistics tasks through learning. In the context of RPA, we always speak of process. The difference thus lies in the technology. In RPA, we are on a “computer” technology which does not present a cognitive function such as Artificial Intelligence in its execution process. For example, a chatbot can be part of an RPA process as a component, but will not be an executable process as such.

So we don’t find any intelligence behind RPA but we can have it in some of the components it will use (this is called cognitive RPA – answered later in this article is the different types of RPA). If we introduce intelligence into the RPA process, we kill the RPA and that reassures all the more to know that it will only reproduce what we ask it to do without taking initiatives and without autonomous decision making as we can have in Artificial Intelligence.

In most cases, RPA systems are not intended to live long without maintenance operations or adjustments because the processes they automate can constantly evolve. We thus naturally find a lot of RPA in transient phases of transformation of the IS.

RPA : Where are we now?

According to  Forrester Research,  “25% of tasks will be automated by 2020”.

In recent years, RPA has become an increasingly preferred option by companies to quickly digitize certain simple operations and rapidly respond to regulatory changes. RPA is indeed competitive compared to other and more costly solutions to implement such as IT integration projects or even resource outsourcing.


Companies that opt ​​for RPA in the digitalization of their processes thus find many advantages :

  • Quality and Precision : RPA effectively eliminates the risk of human error inherent in business processes and enables reliable and controlled results
  • Consistency and Quality of Service : RPA enables better control of processes and optimizes them
  • Financial Efficiency : RPA makes it possible to reduce the costs and time of execution of tasks, usually with an increased ROI
  • Audit, Security, and Compliance : RPA makes it possible to configure the processes of compliance with the necessary standards and rules (security, audit, GDPR, etc.) and provides traceability that may be required larer on during the audits
  • Productivity and Experience : by automating repetitive tasks, RPA allows employees to devote themselves to tasks that bring higher value to their work
  • Easy Integration : RPA technology can easily and quickly interconnect with existing systems while integrating advanced algorithms and machine learning tools into its components
  • Reliability and Availability : finally, RPA is reliable and available at all times, and the process does not suffer from any pause like an action carried out by a human being
What are some RPA used cases?

The choice of an RPA technology is particularly indicated for :

  • Generation of periodic reports, data entry, and data analysis
  • Performing repetitive tasks scheduled 50 to 60 times a day
  • Mass e-mail generation, archiving, and retrieval
  • Connection to ERP and executing other back-office transactions

To find out which process we can automate and if RPA technology is eligible, take a look at the following decision scheme :

Capture d’écran 2020-02-20 à 11.10.36

Other issues, however, must be taken into account, such as the number of robots to set up (we can quickly achieve a large number and render their maintenance a hassle), whether the existing system can manage them, and the impact on bandwidth and user interfaces.

The correct definition of the use case is essential to maximize ROI, the objective not being to replace teams but rather to improve their efficiency.

Example of used case presented by Novelis : A multinational food company with a presence on 4 continents wanted to reduce repetitive tasks that interfered with the main activities of the administrative and logistics department. The stakes were high since the error rate in the logistics department implied a total cost of USD 1.2 million in 2016. It has chosen RPA technology and today has 5 Robots that execute operations to both the financial department and the logistics department, without resorting to human intervention (unassisted processes) with more than 25,000 transactions carried out daily. The implementation of RPA thus resulted an annual saving of around USD 300k, but the most interesting achievement is the elimination of human errors quantified annually around USD 1.2 million. It also saved the equivalent of 75 FTEs in 6 months, allowing its employees to deal with other tasks with higher added value.

What are the different types of RPA?

We can distinguish 2 main types of RPA : Traditional RPA and Cognitive RPA.

Traditional RPA is itself divided into two subcategories :

  • Assisted RPA, which partially automates complex processes to obtain more operational efficiency but where we still need the intervention of a human being. This is the case, for example, of automated processes in a call center where RPA facilitates and speeds up the process by offering choices to the call center agent based on certain criteria. This type of RPA is often used for front-office processes
  • Unassisted RPA, on the other hand, fully automates business processes, thereby maximizing the expected ROI and without requiring human intervention. This is the example of a system that is fed through the  reception of  e-mails. This type of RPA is often used for simple back-office processes

Cognitive RPA will integrate intelligent components within the automated process in order to frame elements that involve human reasoning or decision-making, based on certain well-defined criteria. For example, RPA can be combined with OCR (Optical Character Recognition) * or Machine Learning technology. It must be understood that we are talking about adding cognitive / AI components but the skeleton that defines the business process cannot change and become intelligent. A robot cannot therefore decide on its own to add a new dimension to the process that has not been precisely defined before.

What automation tools are available in the market?

There are many RPA automation software out there, and the market is growing. In  Gartner’s 2019 Magic Quadrant  for Robotic Process Automation (RPA), we find at the top (see figure below) : 

  • Uipath, the leader, whose promise is to become accessible to all techniques without having knowledge. Their ambition for the future is that the software be present on all computers in the same way as Windows. But it is clear that even with packaged and very visual components, the solution is not yet appreciated by everyone. An open source version is offered strictly for personal use
  • NICE, conversely, requires at least 2 years of experience in object programming to be manipulated. It is a solution used for large automation projects
  • Blue prism
  • Automation Anywhere

Walid Dahhane’s presentation ended with a workshop where A CAPELLA Consulting teams were able to work on the development of use cases specific to the insurance and social protection sector.

In conclusion, Robotics Process Automation is particularly suitable for eliminating repetitive and tedious tasks, speeding up an operational process, and reducing costs. RPA will always be used to automate a rule-based business processes but not all of them are necessarily eligible for RPA, and right questions have to be asked in terms of issues and ROI before embarking on a project. Even if a POC can be achieved in a few weeks/months, the craze of CIOs for this type of solutions has led to the creation of several off-the-shelf robots that can now be purchased online to respond to a generic use case without replacing existing systems.


* The word OCR means optical character recognition or text recognition, a technology that converts different types of files such as scanned paper documents, PDF files or digital photos into editable and searchable files. (Source  Abby, one of the leading RPA solutions on the market for its OCR / Machine Learning alliance)

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hicham February 17, 2020 0 Comments

RPA : Smart Automation for Operational Efficiency

Operational efficiency is a major issue that conditions the competitiveness of companies. Smart Automation is a relevant lever for optimizing business processes. RPA is the first step.

OCR and NLP are technological tools that allow us to push the field even further in terms of automation.

Technologies are evolving quickly, and so is the potential for automation. The expected benefits are many, and do not stop at a simple economy of means.

Securing high-stakes processes

Ex : Verification of the consistency of financial data by comparison of interface files.

Redirection of the workforce towards activities with higher added value

Ex : Time free for users after the removal of unpleasant tasks (manual invoicing)

Cost reduction

Ex : Alternative to Offshore Outsourcing of Certain Business Processes

Valuable creation

Ex : Automatic sending of emails / SMS for VIP customers of a hotel chain.

The automation of back-office processes is the easiest to understand. However, the potential of ‘Virtual Assistant Robots’ RAVs and Intelligent Automation considerably widens the scope of processes eligible for optimization and automation.


Intelligent Automation opens up unexplored perspectives. Yet, the positive impact of automation is not new : avoiding tedious manual tasks and improving the accuracy of the data being handled. On the other hand, we were faced with a glass ceiling : 80% of company data is unstructured. This is why the OCR and NLP are inevitable levers to overcome this constraint.


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    hicham February 3, 2020 0 Comments

    Novelis : R&D at the Service of an Innovative Digital Transformation.

    Publié le 18 septembre 2019 

    Meet  Mehdi NAFE , CEO & Co-Founder of Novelis, the startup that supports companies for a digital transformation at the cutting edge of new technologies. The secret ? R&D, R&I (Research and Innovation) and above all, team spirit!

    Mehdi, tell us about yourself and your journey ...

    I had the “classic” path in engineering school (ENSEIRB-MATMECA, in Bordeaux). My interests are mainly in the fields of telecommunications and software engineering; in which I specialize. I worked with companies like CGI GFI , and SQLI in delivery management and digital transformation consultancy. I learned a lot, discovered various ecosystems, and realized that human qualities are as important as technical or operational qualities, they actually make the difference.

    Why entrepreneurship? What was your click?

    I have a lot of admiration and respect for those who take risks, those who are daring, that has always inspired me. So I’ve always had entrepreneurship in mind. I like to create, innovate, and bring added value. What pushed me to move on to the concrete was the technological acceleration that I noticed around me. Some companies that I have encountered during my career path did not anticipate the deep technological transformation that we are experiencing. I wanted to be part of the development of a structure capable of doing so, and of supporting our clients in this new adventure.

    Tell us more about Novelis.

    We combine two essential aspects, more and more inseparable : Research and Development, as well as the world of Services. The idea through  Novelis is to support companies in their digital transformation and allow them to work more efficiently. This is why we invest heavily in R&D and R&I, to participate in the development of technological tools, master them to create the most innovative capabilities available to our customers, and provide them with the most efficient solutions. We have our own R&D Laboratory and work a lot on AI-oriented subjects, more specifically on NLP * (Natural Language Processing).

    Other themes that also interest us : connected objects, virtual reality, Blockchain, etc. All the subjects that are at the heart of tomorrow’s challenges for businesses, and in which we wish to invest.

    * NLP is a multidisciplinary field which involves : linguistics, IT and AI. The objective is to create tools for processing natural language, for different applications. Not to be confused with computer linguistics, the aim of which is to understand languages ​​using computer tools.

    And why digital?

    It was obvious to me, I have been involved in it my whole career, and it is through this area that we can bring added value. In particular thanks to R&D, which is a necessity in order to be relevant, and effectively support our customers on very specific issues. We accumulate technological and scientific knowledge over time, and that’s what makes us more competent and different.

    What has been the biggest success for Novelis so far?

    As a small company, we have to prove ourselves and double our efforts to win markets and work with our clientel over time. Winning their trust, and convincing them with our skills, is our greatest pride. It remains a constant challenge and each success is a collective victory.

    Any particular difficulties?

    Managing temporality is a major difficulty in the life of the company. You have to be patient, sow seeds, and wait for the results to come in later. We must have a well-established plan, be able to repeat efforts, persevere, and have a spirit of innovation that allows us to find solutions to move forward. During which teamwork is a real strength, because it helps maintain this consistency.

    What is the secret of team cohesion?

    Team spirit is a particularly important point. Teamwork must be at the heart of the business. I have observed in my career too much damage from individualism. You have to think about your teammates, help each other and show solidarity in all circumstances. The best way to achieve individual goals is to achieve them through collective goals.

    The next steps for the startup?

    Novelis is 18 months old, we already have around fifty employees. It’s a fairly significant progression. Our objective is to strengthen ourselves, by doubling the number of employees at the end of 2020. We will do this by consolidating our presence with our major customers and by seeking new markets within our industry. We also want to provide new offers, and be able to support our customers on new themes and issues. We want to make Novelis a benchmark in the field of innovative technologies, and through our company help those who wish to implement their ideas and make it them happen for them by providing the necessary resources.

    What is the worst advice you've ever been given?

    “It’s too dangerous, it won’t work, you shouldn’t get into it.” It’s the worst when people push you to stay in your comfort zone. If I could go back in time and give myself some advice, it would be to not wait to get started and just go for it.

    How would you rate your experience in the X-TECH Booster program at the X Innovation Center?

    In short, excellence. We share the same values ​​conveyed by Ecole Polytechnique and their innovation centre : persistence, because it is essential to improve on a daily basis, and humility. X-TECH Booster is also a means of creating relations with other program members with X laboratories. We live this with a lot of enthusiasm and a lot of pride.

    One last word ?

    "If you think the adventure is dangerous, try routine ... It is deadly! "

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    hicham February 1, 2020 0 Comments

    Interview #5 : “At The Heart of Automation”, A Focus on Novelis Consulting

    For this 5th interview, I had the pleasure to have a chat with the founder of Novelis Consulting. Innovation being the heart of its strategy, the subject of Automation does not leave Novelis Consulting indifferent, but let Mehdi Nafe express it in its own words!

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    hicham February 1, 2020 0 Comments