Event Recap – ABBYY Fireside Chat: The Future of AI & Intelligent Automation

A few days ago, our partner ABBYY hosted a Fireside Chat on a critical topic: the future of AI and Intelligent Automation during their AI Summit in Austin, Texas. It was a rich and insightful discussion that brought together industry leaders to share their perspectives, real-world experiences, and the upcoming challenges organizations face in adopting these technologies.

A Grounded Conversation

Led by ABBYY, the session offered a valuable opportunity to step back and assess how the AI market is evolving—particularly in the context of business process automation. While interest in AI continues to grow, speakers emphasized the need to move beyond experimentation toward structured, value-driven scaling.

Topics discussed included:

• Real-world use cases that are delivering results today.
• Common adoption barriers: organizational culture, governance, and unclear ROI.
• The role of strong technology partnerships in building a cohesive ecosystem.
• What it takes to implement AI responsibly, effectively, and sustainably.

Novelis at the Heart of the Conversation

We were proud to have Paul Branson, Director of US Sales and Services at Novelis, participate in the exchange. He shared Novelis’ pragmatic view of AI: a tool designed to empower people and operations, embedded in a broader transformation strategy.

Key Takeaways

The fireside chat made it clear: AI and Intelligent Automation are no longer optional—they’re strategic levers for staying competitive. Success, however, requires disciplined execution, a clear understanding of practical use cases, and tight collaboration across the ecosystem.

At Novelis, we remain committed to supporting our clients through this transformation with practical, scalable solutions focused on business performance!